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Director, Bonne Clef/ CEO, Hublika Holdings
Sophie Kim
In 2010, Sophie Kim founded R2 Studio, where she planned and produced promotional content for global brands such as Lindberg and Amorepacific, as well as content for leading artists including TVXQ. In 2016, she established Hubrica Holdings, a full-service content and marketing agency, building a digital transformation planning team composed of tech-savvy planners. Through this venture, she secured major contracts with clients such as Lotte Confectionery, the Seoul Metropolitan Government, EBS, and Branksome Hall Asia.
In 2022, she concurrently served as a director of Silvers Lab Co., Ltd., launching "Woorieunha" a lifestyle platform targeting senior audiences.
She has extensive practical experience across diverse fields, including visual content production (photography and video), digital platform service planning and operations, festival/event planning, management, and marketing.
In addition, as a literary translator, she has translated numerous works of humanities, including "The History of Asia" by Arthur Cotterell and "A Thousand Times More Fair: What Shakespeare’s Plays Teach Us About Justice" by Kenji Yoshino.
Practice Areas
Education and Career
· Graduated from the Department of Law and the Graduate School, Korea University
· Creative Director, R2 Studio (2010–2012)
· CEO, D2 Studio (E-book Publishing Company) (2013–Present)
· CEO, Hublica Holdings Co., Ltd. (2016–Present)
· Director, Silvers Lab Co., Ltd. (2022–2023)
· Director, Bonne Clef Co., Ltd. (2024–Present)
Achievements
· Produced numerous content pieces for global magazines such as GQ, ELLE, and SINGLES( R2 studio)
· Produced the Skywalk Festival, a multidisciplinary fusion festival
· Produced and broadcast the media facade at Dongdaemun Design Plaza (DDP) for four major international architecture events hosted by the Seoul Metropolitan Government
· Designed the service flow for Chonybot, an AI-based robot developed by Lotte Confectionery
· Produced a documentary film for the Bonte Museum
· Upgraded the Dalkkum Platform, Korea’s No.1 career mentoring platform
· Led marketing campaigns and produced content for the 5th anniversary of Branksome Hall Korea
· Produced promotional videos for the Seoul Business Agency (SBA)
· Produced the ASMR documentary "The Woodcutter’s Song" for the Seoul Museum of Korean Folk Music
· Produced multiple video contents for Hanwha Investment & Securities’ YouTube channel STEPS
· Translated several humanities works, including "The Penguin History of the Twentieth Century" by Arthur Cotterell and "A Thousand Times More Fair: What Shakespeare’s Plays Teach Us About Justice" by Kenji Yoshino